Grand Openings & New Businesses

Opening a new business comes with a lot of decisions. Branding and promotional materials shouldn't have to be another overwhelming item on the list.

Whether you're opening your doors for the first time, moving to a new location, rebranding an existing business, or planning a grand reopening, we can help you think through the details that bring your brand into the real world.

From the sign outside and graphics on your windows to what your employees wear and what customers take home, we'll help you create a consistent look—and prioritize what you actually need for opening day and what can wait until later.

You bring us the business. We'll help you bring the brand to life.

Before worrying about giveaways and grand-opening festivities, start with the pieces your business needs every day.

Ideas to consider: Business cards • Name badges • Employee apparel • Store hours • Door lettering • Window graphics • Interior signage • Directional signs • Decals • Stickers • Magnets • Printed materials • Branded forms • Labels • Packaging

The exact list will depend on your business. A restaurant, contractor, professional office and retail store all have very different needs.

We'll help you identify the pieces that make sense for how your business actually operates.

Your exterior is one of your most valuable opportunities to introduce your business to the community.

Think about what someone sees while driving past, walking by and approaching your entrance.

Ideas to consider: Grand-opening banners • Coming-soon banners • Flags • Feather flags • Window graphics • Door graphics • Yard signs • A-frame signs • Building signage • Hours and information graphics • Parking signs • Directional signage

If you're opening in a shopping center or somewhere your entrance isn't immediately obvious, directional pieces can be especially important.

Once customers arrive, the space around them becomes part of your brand.

Storefront windows can communicate your logo, hours, services, promotions and personality. Interior walls can become branded feature walls, murals, photo opportunities, menus, informational displays or simply make a new space feel finished.

Ideas to consider: Custom wall graphics • Window graphics • Logo walls • Murals • Mission and values displays • Menu graphics • Directional graphics • Promotional displays • Photo backdrops • Decorative branding

Employee apparel can immediately make a new business feel more organized and established while giving your team a consistent appearance.

Depending on the business, that might mean T-shirts, polos, button-downs, aprons, hats, performance apparel, jackets, name badges or a combination of several pieces.

You don't have to put everyone in exactly the same thing. We can help create a coordinated look appropriate for different jobs while keeping your branding consistent.

Don't wait until opening day to tell people you're coming.

A Coming Soon campaign can introduce your name, build curiosity and give potential customers a reason to watch for your opening.

Ideas to consider: Coming-soon banners • Window graphics • Yard signs • Stickers • Promotional giveaways • Branded apparel • Community-event merchandise • Direct-mail pieces • QR-code promotions

You can even use a QR code to send people to your website, social media, email signup, opening announcement, menu or special offer.

A grand opening is your opportunity to introduce yourself to the community. The right combination of signage, displays and promotional products can make opening day feel like an occasion instead of simply the first day you're open.

Ideas to consider: Grand-opening banners • Flags • Branded tents • Table covers • Balloons • Staff shirts • Directional signs • Giveaways • Tote bags • Drinkware • Stickers • Magnets • Pens • Keychains • Raffle items • Prize drawings • Photo backdrops

The products should fit the business. A veterinarian, brewery, real estate office, salon and construction company shouldn't all hand out the same thing.

We'll help you find promotional ideas that actually connect with what you do.

Instead of automatically ordering the least expensive promotional item, think about what your new customers might actually use.

A new restaurant might consider reusable drinkware, magnets or food-related items. A realtor might choose something useful around the home. A contractor could choose a tape measure or flashlight. A pet business could offer bowls, leashes or pet accessories.

There are thousands of possibilities, which means we can look for something that feels like your business rather than just another item with a logo printed on it.

Your grand-opening promotion can also give customers a reason to come back.

Think about bounce-back offers, magnets, calendars, loyalty items, reusable bags, drinkware, coupons, QR-code pieces and useful promotional products that remain with the customer after they leave.

Instead of only asking, “What can we give away?”, ask:

“What can we give them that keeps our business in their mind?”

That's a much better starting point.

If your business sends something home with the customer, think about how that item is presented.

Depending on your business, that could include shopping bags, reusable totes, stickers, labels, boxes, tissue paper, thank-you cards, food packaging, cups, napkins, folders or product packaging.

Not everything has to be custom from day one. We can help identify where branding will make the biggest difference first.

Think about the places your business will appear away from your location.

Ideas to consider: Vehicle graphics • Delivery bags • Employee apparel • Pop-up tents • Table covers • Banners • Flags • Portable displays • Promotional products • Event giveaways • Branded coolers and bags

If you plan to attend farmers markets, networking events, trade shows, festivals or community events, we can help make sure your brand remains consistent wherever you go.

A grand opening can also be an opportunity to recognize employees, investors, partners, contractors, referral sources and important first customers.

Consider premium drinkware, gift sets, embroidered apparel, journals, bags, locally themed gifts or personalized recognition items as a thank-you for the people who helped make the opening possible.

Starting a business is expensive. You don't need a giant promotional-products order just because thousands of products are available.

We can help divide your needs into:

Need it before the doors open → Would make opening day better → Can add as the business grows.

If your budget is limited, we'd rather help you spend it on the pieces that will have the greatest practical value than sell you things you don't need.

Tell us what kind of business you're opening, where customers will interact with you, your opening date, what you already have and your approximate budget.

We'll help you think through the pieces you may need—from signage and apparel to promotional products, graphics, displays, giveaways and branded everyday essentials.

You don't need to arrive with a shopping list.